Kraken partners with Formula 1 team Williams Racing
Crypto exchange Kraken signed a partner ship deal with Formula 1’s Williams Racing. The collaboration aims to foster global crypto adoption. Fostering financial inclusivity Kraken expects the Formula 1 partner ship to promote a shared vision for the future of finance and community engagement. As detailed in a Kraken blog post, both organizations strive to nurture a common vision for the future of finance and community involvement. The partner ship will see Kraken become the team’s first-ever ‘Official Crypto and Web3 Partner,’ with the Kraken logo displayed on Williams Racing’s FW45 race car during the Formula 1 Rolex Australian Grand Prix 2023. The partner ship aims to drive global awareness and adoption of crypto and Web3, and offer fans cutting-edge crypto and Web3 experiences As part of this collaboration, unique digital collectible experiences will be created to engage crypto and motorsport communities. For the first time, holders of specific digi...